Here's another post from my new blog (the new blog deals with marketing on social media or Web 2.0). but I did import this blog to it so that people who don't know this blog could get the information without having to subscribe to 2 blog.
anyway..on with the show..
I’m in DC for Yanik silver’s Underground Online Seminar III.
This is one cool event. I’ve heard about it for years, but this is the first time I’ve been able to attend. I’m hoping to learn cutting-edge internet marketing and internet business tactics.
I stress business here because a lot of people who have e-mailed me think that I want to teach them “how to make money on the internet”. But that’s not what I do.
I want to teach people how to grow a business online. When I talk about marketing on Web 2.0, it is a way of doing business that stresses the person behind the company rather than the company itself.
People buy form people they like and trust. And the internet has made it much easier to get to know and trust others. Just go to my MySpace page, and you’ll learn all about me. Or look at my bookmarks to see what interests me. Soon, I’ll be uploading videos to YouTube (I know…some of you are e-mailing me about my lack of videos…but in all fairness, I’ve had some technical issues on the videos which I will fix next week…but wait I have a great video of my daughter singing Frosty the snowman…priceless).
Yes, I could be lying on all those pages. But then again the internet doesn’t let you hide very well. So, I don’t recommend it. But the point is all “internet tactics” should be about growing a business whether it’s all online or an offline business you are promoting online.
Anyway…I’ll post about these issues individually. But take this nugget from today’s post:
You are in business first and online second. By using social media (Web 2.0) to connect with others individually, your chances of marketing that business successfully will go up. And when your business is successful, then and only then will you make money on the internet.
To Your Success,
Carlon Haas
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